PROMO Exhibition at Artscape Youngplace opens today!

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The SummerWorks Performance Festival and Artscape Youngplace present an exhibition exploring local graphic design and poster art for the stage.

These graphic designers tackle the challenge of condensing a complex live experience into iconic and informational imagery for a variety of print and online media. Reflecting a range of digital techniques and the incorporation of photography and mixed media, this selection of visual materials celebrates the various approaches to the collaboration of visual and performance-based artists.

Each graphic designer has employed compelling methods to communicate the evanescent experience of a live art work, actively crafting the essence of another artist’s aesthetic in a realm beyond the stage. Each printed work is created with the intention of inviting and intriguing a potential audience for a performance, yet each leaves an indelible visual impression, through the powerful distillation and artful composition of the materials themselves.

Join us in celebrating the fruits and facets of the creative practice of promotional design.

Curated by Natasha Mytnowych and Michael Rubenfeld

Featuring the work of Doublenaut, Roxanne Ignatius, Jonathan Kitchen (Light Up The Sky), Tad Michalak, Monnet Design, Kilby Smith-McGregor, and Soulpepper Theatre Company designs curated by Jacob Whibley

August 7 – 25, 2014
8am – 8pm daily, free

Reception with the Artists – August 9, 5 pm – 7 pm